German-French study programme
One degree programme - two degrees. In the Franco-German study programme, you will study business administration with a focus on marketing, communication and sales at Landshut University of Applied Sciences and the IUT Robert Schuman Université de Strasbourg.
Study business administration in Landshut and Strasbourg
The Franco-German study programme focuses on business administration as well as communication/advertising and sales. The international character is reinforced by the acquisition of two languages and the integrative nature of the programme, in which getting to know the cultures also plays an important role. France is an important economic partner for Germany. Companies are looking for young graduates who speak French as well as German and English.
Bachelor's degree programme in Business Administration
Study programme
Participants spend the first year (semesters 1 & 2) studying in Landshut. In the second year (semesters 3 & 4), the German and French students attend courses together in Strasbourg. All courses here are held in French. The subsequent four-month compulsory internship is also completed in France. All participants spend the final two semesters (6 & 7) together in Landshut.
As part of the so-called competence modules, students participating in the Franco-German study programme are offered the specialisations "Marketing and Sales" and "Human Resources Management".
After completing the programme, graduates receive both the B.U.T. Techniques de commercialisation, parcours International business or the B.U.T. Information-Communication, parcours Publicité as well as the Bachelor of Arts in Business Administration from Landshut University of Applied Sciences.
Advantages for you
- You complete your studies with two Bachelor's degrees: the B.U.T. Techniques de commercialisation, parcours International business or B.U.T. Information-Communication, parcours Publicité as well as the Bachelor of Arts Business Administration
- You will acquire intercultural competence in a Franco-German context
- You will deepen your existing knowledge of French and apply it in practice
- You will increase your employability and become an expert in the Franco-German economy
- You will receive financial support of up to €3,500 per year in France and the ERASMUS grant as part of the project
Admission requirements
- Regular admission to the Bachelor's programme in Business Administration at Landshut University of Applied Sciences
- French language skills at least B2 according to the CEFR
- Participation in the Studium Generale "German-French Seminar" in the first semester
All important information can be found in our flyer.
To the flyer